Southeast Asia’s Biggest Online Shopping Mall Further Invests in
mCommerce
Lazada launches mobile shopping app for iPhone and iPad
Philippines, 16th January 2014 – Lazada, Southeast Asia’s biggest online shopping mall,
today announced the expansion of its mobile repertoire with the launch of an
app for iPhone and iPad across the region. This launch
follows Lazada’s recent investment round of approximately US$ 250 million from
investors including retail giant Tesco.
The success of Lazada’sapp for
Android has prompted the creation of this new app for both iPhone and
iPad. Fully optimized for iOS 7, the app allows on-the-go shoppers to
seamlessly navigate Southeast Asia’s broadest brand and product assortment
across several categories including consumer electronics, gadgets, apparel,
shoes and accessories. Customer experience and convenience have always been the
highest priority at Lazada and this app launch further adds on to this by
offering:
Fast and smooth navigation of
Lazada’s assortment
Full screen and zooming modus to view products in detail
Multiple filters to facilitate sorting
of products by size, color, brand and price
Flexible configuration offering
usage in more than four languages
Easy and secure payment methods – Credit Card, Cash-On-Delivery and Bank
Transfer
Exclusive discount codes and notifications about special deals
“Driven by the explosive development of low-cost smartphones and tablets
we are witnessing technology leapfrogging in the region. Lazada’smobile traffic has more than tripled in the last 12 months and
already delivers a significant share of our revenues”, says Maximilian Bittner,
CEO of the Lazada Group. “We believe that mCommerce is the future of online
shopping. We have acknowledged the customers’ needs and the great convenience
mobile offers – that is why we are now launching our new app for iPhone and
iPad.”
The new Lazada app for iPhone and iPad
is available free of charge from 16th January 2014 onwards.Within the first 72 hours of the
launch, users downloading the app will get an exclusive discount of Php400 on
any purchase with a minimum spend of Php900.For Smart and Sun subscribers, they
get Php500 off for a minimum purchase of Php1000.
Download
the app at http://ad-x.co.uk/API/click/rocketlaz456789jo/web252cea43ae968f or https://itunes.apple.com/us/app/lazada/id785385147 .
About Lazada
Lazada (www.lazada.com.ph) is Philippines’
largest online shopping mall and is pioneering e-commerce by providing a fast,
convenient and secure online shopping experience combined with an extensive
product offering in categories ranging from mobiles & tablets and consumer
electronics to household goods, toys, fashion and sports equipment. Lazada is
continuously striving to offer its customers the best possible shopping
experience with multiple payment methods including cash on
delivery, extensive warranty commitments and free returns.
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